STEPHEN PHANCase study VI

Case study · 04 / 11

The Best Rate Insurance

An insurance agency in Houston with an agent network that regularly holds recognition, training and team events, such as Gala 2026 with more than 200 agents.

Client
The Best Rate Insurance
Industry
Insurance
Product
Landing pages · Web apps
Platform
WordPress
Country
United States
Languages
English
Role
Business website, a landing page for each event and a prize-draw tool
Website
thebestrateins.com ↗
landing.thebestrateins.com/gala-2026
Gala 2026

01Challenge

Recurring insurance events needed focused landing pages that could take visitors from the first message through registration and later follow-up.

02Solution

Built a reusable campaign structure with dedicated landing pages for individual events and clearer conversion paths.

03Key features

  • Gala 2026: RSVP form with guests, receipt and transaction ID upload, ticket eligibility by policy count
  • Bootcamp 2026 on a cruise: 8-day itinerary, 3 ports of call, curriculum, FAQ, early-bird seat counter
  • Wheel of Agents: a prize-draw tool with spin history, prize management and agent list import
  • Supporting a charity campaign with VADO

04Delivered scope

3campaign landing pagesGala · Bootcamp · Wheel of Agents
2registration forms with payment receipt uploadGala · Bootcamp
1prize-draw tool: history, prizes, list importWheel of Agents

Counted on the delivered website and the acceptance record.

05Scope & technology

WordPressCampaign landing pagesRegistration journeysConversion-focused layouts

06Campaign landing pages